S4M Shuffles Senior Management to Focus on US Expansion

S4M announces today moves by senior leadership for offices in the US. Stanislas Coignard, previously Chief Strategy Officer at S4M’s headquarters in Paris, France, will now take over the leadership of the company’s expansion in the Americas as US CEO.

Stanislas Coignard co-founded S4M with Global CEO, Christophe Collet in 2011 and has been leading the company’s strategy since. He will oversee S4M’s operations in the US and LATAM markets. To meet this growth, he will also be doubling the teams for both the New York and Miami offices in 2018.

“Our technology, FUSIO by S4M, brings a compelling value proposition to the market as the only platform that can attribute digital media investments with real-world impact,” explains Stanislas Coignard, US CEO of S4M. “I am confident that our solution, founded on transparency and independent 3rd-party accreditations, like the MRC, is a huge advantage for marketers in a hyper competitive landscape.”

Pierre-Emmanuel Padiou, a company insider, is also moving from S4M’s head office in France to the New York office as Head of Sales East Coast. Previously, he held various roles within the company ranging from VP Sales France and VP Sales EMEA. He has a successful track record of driving growth and development for S4M into five key European markets. He will now spearhead the growth of S4M’s customer base and build key relationships for the company’s development across the Atlantic.

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