Retail Analytics
Unleash the power of location intelligence
Request a demo

Hyperlocal Insights at Scale

Retail Analytics is a powerful discovery and planning platform that provides detailed insights into consumer shopping behavior at the national and local level. By analyzing data on foot traffic and local demographics, retailers can make informed decisions on where to open new stores or how to optimize their marketing strategies.

Audience Discovery

Uncover fresh insights at the store level. Analyze foot traffic data, delve into competitor cross-visitation patterns, and explore ever-evolving commercial areas to pinpoint your brand’s switchers and most promising prospects.


Optimize campaign planning with our Explore feature. Use socio-demographic data to identify high concentration areas of your target audience, pinpoint Digital Out Of Home panels where consumers are most likely to convert, and optimize budget against the most impactful media types.

Smarter Activation

Seamlessly activate omnichannel campaigns fueled by mobility patterns.

Go beyond traditional geotargeting with custom media strategies that deliver the highest return on ad spend for your brand in each location.

Author of testimonial photo
“More than just providing data, Locala acted as a true partner and their insights helped us get the most out of our ad spend while getting tangible results on store traffic.”
Bjorn Van der Cruyssen, Head of Media, Colruyt

Ready to get started?

Get in touch