Introducing our newest format: Interstitial Story
We are excited to announce the launch of Interstitial Story, Locala’s latest mobile-first ad format designed to emulate the engaging experience of social media stories. This innovative format allows brands to connect with audiences through familiar, interactive storytelling techniques.
What is the Interstitial Story?
Story lets advertisers showcase up to three images or videos in sequence, with a timeline at the top that mimics social media stories. Users can tap to revisit previous content, ensuring full engagement, while forward skipping is disabled to maintain narrative flow. Brands can specify each slide’s duration to control the pacing of their message.
Driving User Engagement
Story’s familiar design creates a seamless experience, especially for younger, tech-savvy audiences. Brands can choose between CTA buttons or swipe-up gestures to direct users to desired landing pages and boost conversions.
Versatility Across Industries
While Story is especially effective in engaging younger demographics familiar with social media, its adaptable nature makes it suitable for a wide range of industries. Whether you’re in retail, travel, or any sector aiming to combine visuals and narrative, Story offers a dynamic platform to showcase your brand’s message.
Creating Unique Experiences with Locala
At Locala, we craft impactful advertising solutions that align with our clients’ objectives. Our experienced design team collaborates closely with brands to develop customized Story ad experiences that align with specific campaign goals. From concept to execution, we ensure high-quality, engaging content that drives results.
Ready to elevate your next campaign? Contact us today to explore how Interstitial Story can boost your brand visibility.