The digital advertising space is constantly evolving as new technologies and practices arise, and the vocabulary changes just as rapidly. […]

Location data is vital for digital advertising In today’s data-driven era, the application of location and mobility data has significantly […]

Benvenuto Alfieri, Italy Country Director at Locala tells us how to best integrate DOOH into multichannel media strategies. How to […]

On June 8th, Locala hosted an exciting event called Eco Ride by Locala, which celebrated the eco-responsible initiative of cycling […]

In the ever-evolving marketing landscape, businesses are always looking for ways to more effectively connect with their target consumers. With […]

Locala is thrilled to announce the release of our latest innovative ad format, The Flyer! The Flyer enables advertisers to […]