Locala’s Chief Marketing Officer, Grant Gudgel, joins Ari Paparo on the Marketecture podcast to unpack how AI agents and location intelligence are reshaping omnichannel campaign planning. From market-level insights that outperform national averages, to activating across CTV, DOOH, mobile, and audio, Grant breaks down what “adaptive advertising” really means, and why Locala is built differently […]

Locala has unveiled its Omni Planner platform and Planning Agents tool in Malaysia, giving marketers a unified view of online and offline consumer journeys — from digital discovery to in-store purchase and back again. Read the full coverage on ExchangeWire to see how Locala’s AI-driven agents are helping brands turn local market fragmentation into a […]

Paris, June 17th, 2026 – Locala, the adaptive advertising platform, is proud to announce its inclusion in the 2026 French Tech 120, the French government’s flagship program recognizing the most promising and high-performing technology scale-ups in France. Launched by La Mission French Tech, the French Tech 120 supports 120 top French startups each year that […]

NEW YORK – June 03, 2026 – Locala today announced the appointment of Grant Gudgel as Chief Marketing Officer, as the company prepares to introduce a sharpened market vision around agentically enabled, adaptive advertising. Gudgel joins Locala at a time when advertisers are under growing pressure to respond to rapidly changing market conditions while connecting […]

Locala, leader in commerce media solutions, has been named a finalist in the MediaPost Planning & Buying Awards in the Consumer Packaged Goods category for its campaign with Open Farm. These awards celebrate the creativity behind media strategy, planning, and buying, recognizing that impactful campaigns are not only about creative assets, but also about the […]

Being recognized as a Great Place to Work is an important milestone for any company, and at Locala, being named a Great Place to Work in the United States, Canada, France, and Italy is especially meaningful. It reflects years of intentional work around culture, leadership, and the overall people experience, and because these awards are […]