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DoubleVerify and Locala sign strategic global partnership to optimize attention measurement Paris, November 23, 2023 – DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data, and analytics, today announces a global and exclusive partnership with Locala, a specialist in real-time location-based advertising. This collaboration will see Locala benefit from DV’s Authentic […]
Locala, the world’s leading commerce media platform, earned finalist recognition in the excellence in data-driven marketing category at the 12th Annual Marketing Excellence Awards in Singapore. Judged by an independent panel of industry leaders and senior marketers, the awards celebrate outstanding work in Singapore’s marketing industry. This award is a testament to the successful collaboration […]
for Hyperlocal Advertising
Ever wonder how your in-store foot traffic levels are evolving by area? Or why different media channels are more impactful in certain markets? Let’s face it; effective advertising campaigns are all about understanding your consumers. But it’s not just about knowing who they are; it’s about understanding where your brand stands in the local and […]
Retail Insights Barometer 2023 by Locala: The New Retail is Rebelling in Response to the Impact of Economic Challenges on Consumer Behavior Paris, June 29, 2023 – Locala, an ad tech company specialized in geotargeting launches the third edition of its Retail Insights Barometer. Conducted in partnership with the Paris-based research firm Marketing Insights, this […]
Locala, the leader in commerce media solutions, earned a finalist position in the prestigious Digiday Technology Awards‘ Best Location Data Platform category. The Digiday Technology Awards celebrate innovative technologies shaping the future of media and marketing, The spotlight was on Locala’s campaign in collaboration with Captura Group for La Vaquita, which boosted the brand’s presence […]
Toronto, Ontario – Locala, the leading commerce media platform, is pleased to announce the appointment of Lindsay Hacker as the Head of the new Toronto office. With her extensive experience in sales and programmatic advertising, Lindsay will play a pivotal role in driving Locala’s growth and expanding its presence in the Canadian market. Before joining […]