As an adtech company relying on location data to help businesses drive more consumers to stores, bridging the gap between the technical and business ends of our solution is a challenge our product team is happy to tackle.
Part of those challenges is the development of “evolutive” software, or our ability to build technology that can adapt to an ever changing environment. “ In our industry, finding a balance between adapting to current business needs and anticipating upcoming trends is key to building a successful product roadmap” says Hugo Picard, VP of engineering at Locala.
To succeed in this endeavor, Locala adopted a collaborative approach and partnered with Axon to take advantage of its software development framework and knowledge base.
Locala’s lead Engineer Laurent Thoulon shared the lessons learned and best practices from our event sourcing journey at AxonIQ22.
Check the full presentation here :
Our journey in the World of Event Sourcing with Locala’s Laurent Thoulon – YouTube