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Retail News

S4M launches its very first Retail Insights Barometer

There’s no denying it, the retail revolution is underway! Whether it’s from a digital or societal perspective, the industry is facing some profound changes that have been accelerated by the health crisis we are going through today. If digital-savvy consumers already wanted to regain control of their purchases before the crisis, helped by technology and …

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S4M launches Retail Analytics to help advertisers identify in-store traffic trends this holiday season

Store-level insights help brands make smarter advertising investments LONDON, October 21, 2020 – S4M announced today the launch of Retail Analytics, the latest data enhancement of its drive-to-store platform. This new location intelligence product is designed to help advertisers identify store visit trends on both a nationwide and local level, and make better decisions on …

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S4M launches ‘Proximity by S4M’ to boost retailers’ local growth in France

[vc_row][/vc_row][vc_column][vc_column_text]With shops, car dealerships and restaurants reopening for business in France, customers are more willing to spend than ever. But brick-and-mortar stores still have it tough, so we want to make sure they have the most successful ad campaigns possible to bring customers back through their doors. At S4M, we know that local business matters. …

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