Locala is excited to announce the release of our latest innovative ad format, the Store Navigator! Using Locala’s proprietary location-based technology, the Store Navigator provides users with a brand’s nearest store locations, including information on distance, directions, and travel time depending on the chosen travel mode (walking, driving, public transportation, and more).The result : the Store Navigator enables advertisers to increase foot traffic by seamlessly driving consumers to their nearest store locations.
How it Works
With the Store Navigator format, users are presented with an ad that includes a call to action, encouraging them to shop in-store. When clicked on, users are directed to a map displaying the brand’s store locations, listed from nearest to farthest based on the user’s position. After selecting a store location, users can choose their preferred travel mode and assess the distance and estimated time to reach the store. From there, they receive directions on the optimal route to their destination.
Brands can leverage the Store Navigator to increase foot traffic and sales at their brick-and-mortar locations through an engaging and user-friendly advertising experience. Users, on the other hand, can seamlessly navigate to stores that are most convenient for them, based on their location and preferred travel mode. This feature saves valuable time and enhances their overall brand experience. Brands in the Retail, QSR, Automotive, and Grocery industries find this format highly valuable.
Creating Unique Experiences with Locala
At Locala, we specialize in creating unique and impactful experiences for our clients’ marketing campaigns. Our skilled design team works closely with clients to develop customized solutions that align with their specific goals and objectives. Whether it’s for mobile, DOOH, desktop or CTV, we are dedicated to delivering a high-quality and creative design that drives results.
To learn more about the convenience and accessibility of The Store Navigator, contact us today!