Locala

Locala Strengthens Presence in France with New Hire

Paris, March 20th, 2017. Locala reinforces its French team with new hire of Simon Perrot as Head of Sales France. Simon joins Locala from Spafax Networks France where he was the Managing Director. This strategic recruitment complements the rapid growth of the company within in France.

Simon Perrot’s principal mission in his role at Locala is to lead the sales team in France in its continued expansion. Pierre-Emmanuel Padiou, will move on from Head of Sales France to a newly created role of VP Sales Europe. In this new role, he will manage Locala’s sales teams in France, Benelux, Germany, Italy and Spain.

“Simon Perrot is a leading expert in the digital advertising ecosystem, both among pure players and within renowned media agencies,” explains Christophe Collet, Locala CEO. “This new hire combined with the fast growth of our sales team in France is a positive testament to our efforts in France, where media agencies and advertisers are increasingly putting their trust in our technology”.

With more than a decade of experience in the industry, Simon started his career at AOL Time Warner 15 years ago. He then jumped from various roles ranging from digital activity to purchasing and management at Omnicom Media Group for six years. Following this experience, Simon was the E-commerce Director at ParisCityVision, a leading player in the tourism industry, and the Commercial Director at meltygroup. Most recently in 2015, Simon was the Managing Director of Spafax France, specialising in mobile programmatic.

Read the French coverage in CBNews.