Locala is thrilled to announce the release of our latest innovative ad format, The Flyer! The Flyer enables advertisers to deliver an interactive catalog experience in a digital, omnichannel environment. Moreover, users can discover and engage with new products and deals in a sustainable, eco-friendly way, while advertisers can directly measure the impact of their marketing investments.
How it Works
Using The Flyer format, users are presented with an engaging ad that includes a prompt to explore a brand’s catalog and offers. When clicked on, users are taken to an interactive environment where they can directly engage with a large variety of products and deals. The Flyer is an omnichannel ad format available across Mobile, Desktop and DOOH (Digital Out-of-Home) channels.
A common roadblock with traditional printed flyers is the inability to effectively track the impact of marketing dollars. With The Flyer, advertisers can increase brand awareness and drive consumer engagement by tracking and optimizing campaign performance in a digital environment. And as consumers and businesses become more environmentally conscious, the eco-friendly nature of the digital Flyer can help brands reach their sustainability goals.
Users can also easily connect and shop with brands without the need to download a retailer’s app or search for a brand’s product or discount online, creating a smooth user experience. This format is particularly valuable for advertisers in the Retail, Grocery and Automotive industries.
Creating Unique Experiences with Locala
At Locala, we specialize in creating unique and impactful experiences for our clients’ marketing campaigns. Our skilled design team works closely with clients to develop customized solutions that align with their specific goals and objectives. Whether it’s for mobile, DOOH, desktop or CTV, we are dedicated to delivering a high-quality and creative design that drives results.
To learn more about the convenience and accessibility of The Flyer, contact us today!