Locala – The Drive-to-Store Platform – is the first and only advertising technology to connect brands to consumers by bridging the gap between digital advertising and the real-world. Locala created a unified technology for marketers to manage, measure, and optimize incremental visits in real-time to online and physical stores. Locala is committed to transparency and full autonomy for its clients and relies on data obtained only with the user’s explicit consent. Founded in 2011 by mobile marketing pioneers, Locala has 180+ employees and services more than 600 advertisers worldwide. The company has ten offices in the US, Europe, Asia Pacific, and Latin America. We are seeking motivated and hardworking individuals to joins our fun-loving team!
We’re excited to hire a Marketing Research Associate! This individual will play a key role in database hygiene, enrichment, and expansion . We’re looking for someone who can become the steward of our marketing and sales data integrity.
The Marketing Research Associate will report to the Director of Marketing Operations, and will involve:
- Enrich data on potential and current customers
- Research potential new lead sources for sales and marketing campaigns
- Monitor customer intent data and efficiently communicate those findings to the proper channels
- Compile and analyze statistical data using modern and traditional methods to collect it
- Work across departments to ensure leads are delivered and activated promptly by sales and marketing
- Bachelor’s degree or equivalent work experience
- Strong communication skills
- Experience marketing to a technical audience
- Familiarity with cloud-native technologies
- Data and results-driven mindset
Nice to have:
- French-speaking a plus
- Understand data enrichment platforms such as Zoominfo
- Familiarity with HubSpot or similar marketing automation platform
- Experience with working with Salesforce or similar CRM
At Locala, we are committed to diverse and inclusive hiring and to promoting equal opportunities throughout our processes and beyond. Our offers are open to everyone, regardless of origin, gender, religion, disability, etc. Do not hesitate to apply!