Three ways for brick-and-mortar to win over eCommerce this holiday season
We’re delighted to have been awarded the 75th position in Frenchweb’s FW500 – a list of the most dynamic companies in French tech. We’ve been shortlisted four years in a row now and couldn’t be prouder. This ranking showcases an industry in full swing, and being part of it makes us incredibly happy. Over the […]
At Locala, we create all our ad formats with the consumer in mind. Our goal is for shoppers to engage with your ad and visit your stores. And to successfully help you do that, we’ve released a new format – Mosaic. Designed to create an immersive user experience, the Mosaic ad format merges video and […]
Buying furniture is never easy. Will this armchair still be comfortable in a few months? Will that green sofa still look good in a year? Ditto that coffee table? When we buy furniture, we are signing up to live with our purchases for a while – which increases the time and effort put into our […]
L’été est fini. Septembre est là. Et, pour la plupart des parents, cela est synonyme d’une seule chose : la rentrée des classes. Pour plus d’un parent sur quatre, la rentrée des classes est vécue comme un moment de stress. Qui n’a jamais été confronté aux dilemmes du choix de couleur de cahier, de marque […]
At Locala, we firmly believe that marketers need full visibility of the incremental impact of their digital marketing strategy. To help them drive consumers to their stores, we have created the first and only advertising technology that connects brands to consumers by bridging the gap between digital advertising and the real-world. Fusio by Locala, our […]
Locala announces today the release of a pioneering ad format, the Multi-Store DCO. This innovative ad format combines branded product content with a Dynamic Creative Optimization (DCO) feature to engage with consumers and help them identify the closest selection of retailers. Intuitive by design, this new format is very easy for shoppers to navigate. Within […]