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Ever wonder how your in-store foot traffic levels are evolving by area? Or why different media channels are more impactful in certain markets? Let’s face it; effective advertising campaigns are all about understanding your consumers. But it’s not just about knowing who they are; it’s about understanding where your brand stands in the local and […]
Retail Insights Barometer 2023 by Locala: The New Retail is Rebelling in Response to the Impact of Economic Challenges on Consumer Behavior Paris, June 29, 2023 – Locala, an ad tech company specialized in geotargeting launches the third edition of its Retail Insights Barometer. Conducted in partnership with the Paris-based research firm Marketing Insights, this […]
Locala, the leader in commerce media solutions, earned a finalist position in the prestigious Digiday Technology Awards‘ Best Location Data Platform category. The Digiday Technology Awards celebrate innovative technologies shaping the future of media and marketing, The spotlight was on Locala’s campaign in collaboration with Captura Group for La Vaquita, which boosted the brand’s presence […]
Toronto, Ontario – Locala, the leading commerce media platform, is pleased to announce the appointment of Lindsay Hacker as the Head of the new Toronto office. With her extensive experience in sales and programmatic advertising, Lindsay will play a pivotal role in driving Locala’s growth and expanding its presence in the Canadian market. Before joining […]
New York, April 13, 2023 – Locala, the leading commerce media platform, today announced the appointment of Vincent Pang as APAC Managing Director. A Sales and Marketing veteran, Vincent has extensive experience working closely with advertisers from top brands, including McDonald’s, Shell, MARS, Singapore Airlines, Heineken and more. “ I am confident that Vincent’s 20 […]
Wednesday, March 29, New York, NY – Locala, the leading commerce media platform, today announced the appointment of Hadrien Bailly as Canada Managing Director. His appointment marks a new chapter in Locala’s North American expansion. After opening the Montreal Office four years ago, Hadrien helped sustain the company’s growth and recently led the opening of a […]