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2025.12.10
Introducing Prime Time – The Dynamic Ad Format That Masters the Moment

Prime Time: The Dynamic Ad Format Built for Real-Time Relevance We are excited to announce the launch of Prime Time, […]

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2025.12.09
From Innovation to Impact: Locala’s Standout Moments of 2025

A Year of Momentum, Innovation & Industry Impact. From introducing new data and activation capabilities to refining our measurement suite […]

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2025.12.01
Powering Cleaner, Smarter Digital Advertising with Locala’s Carbon Measurement & Offset Solution

As expectations for sustainable business practices continue to rise, brands are looking for tangible ways to reduce the environmental impact […]

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Heat map showing The best media mix pers area. Headshot of Michael Colson, Chief Product Technology Officer
2025.11.14
Clarity over Complexity:
Less Data, More Direction

I’ve seen adtech chase the same dream for a decade: the promise that one more data source, one more audience […]

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Heat map showing preference of different media. Headshot of Christophe Collet, Founder and CEO of Locala
2025.11.14
From Audience-Only to Business Context Planning

We’ve built our teams into highly specialized, channel-specific experts. We have a CTV team focused on reach, a DOOH team […]

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Heat map showing preference of different media. Headshot of Sandrine Prefaut, MD Europe at Locala
2025.11.14
Your MMM is smart. But what about your media execution?

MMMs provide the national blueprint. But driving growth across a country means translating that strategy with actionable Media Receptivity signals. […]

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