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2018.06.28
Locala Extends Cost Per Incremental Visit (CPIV) KPI to the Offline World
IT Team

Locala launches a brand new KPI – the Cost Per Incremental Visit (CPIV). Marketers will only pay for additional visits […]

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2018.06.18
Locala Joins IAB Tech Lab to Reinforce Mobile-Native Initiatives
IT Team

Locala announced last week that it has joined the IAB Tech Lab to be an actively engaged member in driving mobile-first […]

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2018.05.15
Locala raises US$12M in funding to close the offline and online advertising divide
IT Team

Locala today announced that it has raised $12M USD in a Series B round from Sofiouest with participation from existing […]

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2018.03.29
Locala Expands Drive-to-Store Offer with Real-Time Visit Measurement Integration
IT Team

Locala announces a new data partnership to provide clients with more foot traffic measurement options within their drive-to-store campaigns. This […]

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2018.03.26
Locala remains the only mobile actor today accredited by MRC for post-click measurements
IT Team

Locala announces today its renewed Media Rating Council (MRC) accreditation for HTML5 mobile web and in application display and rich […]

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2018.03.13
FUSIO by Locala Integrates with Triton Digital’s a2x® to Provide Buyers with Access to Digital Audio Programmatic Advertising Inventory
IT Team

FUSIO by Locala announced today the integration with Triton Digital®,the global technology and services leader to the digital audio industry, […]

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