Locala is happy to announce the nomination of Chiara Musicco as Account Manager in its Milan office. She will support the fast expansion of the company in Italy and manager the day-to-day with Locala’s principal clients. “It’s a pleasure to welcome Chiara to the family,” says Andrea Pongan, Country Manager for Locala. “Chiara has a […]

Locala recruits Nicolas Rieul as VP Strategy EMEA to join the team in its headquarters in Paris, France. He is a Board Member at the Mobile Marketing Association in France and IAB France. “Nicolas Rieul is a key figure in the mobile advertising market and brings to Locala a wealth of mobile programmatic insights and […]

Ipsos, leader des études en France, et Locala dévoilent les résultats du premier baromètre post-test de campagnes mobiles in-app. Dans un climat pourtant peu favorable à la publicité, l’étude révèle que les campagnes mobiles in-app ont un réel impact sur la manière dont les marques sont perçues par l’utilisateur et sur l’incitation à l’achat.  Le […]

Success for Mobile saw a revenue growth of 81% in the past year. PwC revealed the Top 100 Digital Enterprises in France this week and Locala was recognised as the company with the highest revenue growth among the Top 100! This is not just only a success for us, but for the entire mobile advertising […]

NEW YORK, June 1st, 2017 – Locala (Success for Mobile), a mobile ad tech company with headquarters in Paris, France, has appointed Scott Dornblaser as SVP Sales Americas based in New York City. Dornblaser will lead Locala’s sales expansion across North and Latin America and report directly to Fred Joseph, Locala’s US CEO and Global […]

We conduced a study on 92 mobile programmatic campaigns across Europe, US, and APAC between June 2016 to February 2017. The results were compared to a similar research conducted last year. The study evaluated three key indicators, fully rendered impressions, fraudulent clicks, and mobile landing page arrivals to observe the state of ad fraud in the industry. […]