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Success for Mobile saw a revenue growth of 81% in the past year. PwC revealed the Top 100 Digital Enterprises in France this week and Locala was recognised as the company with the highest revenue growth among the Top 100! This is not just only a success for us, but for the entire mobile advertising […]
NEW YORK, June 1st, 2017 – Locala (Success for Mobile), a mobile ad tech company with headquarters in Paris, France, has appointed Scott Dornblaser as SVP Sales Americas based in New York City. Dornblaser will lead Locala’s sales expansion across North and Latin America and report directly to Fred Joseph, Locala’s US CEO and Global […]
We conduced a study on 92 mobile programmatic campaigns across Europe, US, and APAC between June 2016 to February 2017. The results were compared to a similar research conducted last year. The study evaluated three key indicators, fully rendered impressions, fraudulent clicks, and mobile landing page arrivals to observe the state of ad fraud in the industry. […]
Locala launches a brand new mobile advertising offer, the Adbot, to leverage the rise of chatbots and redefine brand engagements. With this offer, advertisers can reach users across a vast selection of publishers and direct them into the Messenger App to carry out a personalised conversation in real-time. Lancôme France and ZenithOptimedia (Publicis Media) is debuting […]
Milan, Italy, March 29th, 2017 – Locala (Success for Mobile), a mobile ad tech company founded in Paris, France, is growing its businesses in Italy with the opening of a new office and two senior hires. This new development comes as a series of successful expansions for the company to London, Düsseldorf, and most recently […]
Paris, March 20th, 2017. Locala reinforces its French team with new hire of Simon Perrot as Head of Sales France. Simon joins Locala from Spafax Networks France where he was the Managing Director. This strategic recruitment complements the rapid growth of the company within in France. Simon Perrot’s principal mission in his role at Locala […]